Nielsen Malaysia

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"Nielsen Malaysia is a leading market research firm that delivers data and insights on consumer behavior, media consumption, and digital trends. It helps brands and media companies make informed decisions to drive growth in Malaysia’s dynamic market."

About Us

Founded 1971 (54 y ago)

CEO Raphael Pereda

Our Rating

Average Rating

Industries

Data Science

Sales, Advertising & Digital Marketing

Content & Media Production

Power

Contacts

Website https://www.nielsen.com/

Email [email protected]

Phone +60.3.79409300

Address

Level 16, Plaza 33 Tower B No. 1 Jln Kemajuan, Seksyen 13

Information about Nielsen Malaysia

Nielsen Malaysia is a prominent market research and data analytics company that specializes in understanding consumer behavior and media trends within the Malaysian market. By collecting and analyzing data, the firm provides valuable insights that enable brands, advertisers, and media companies to make informed decisions and optimize their strategies.

Leveraging advanced research methodologies and innovative data collection techniques, Nielsen Malaysia offers comprehensive services such as brand tracking, audience measurement, and digital analytics. These insights help clients understand market dynamics, identify emerging trends, and fine-tune their marketing efforts for better engagement and ROI.

By combining global expertise with local insights, Nielsen Malaysia plays a critical role in helping businesses across various sectors—from FMCG and retail to media and technology—navigate the complexities of a rapidly evolving market, ensuring we stay competitive and relevant in today’s digital economy.